infinite Group's website was redesigned and relaunched during 2011 'Reboot' phase. The whole website received a refresh to showcase the new service provisions and create more informative, dynamic content.
The site was designed to emphasise services and recruitment whilst becoming more personable and interactive. The business wanted to show more people whilst retaining its image of being 'technology focused' and 'forward thinking'. Client research highlighted the need to provide new, prominent content to drive awareness of infinite services on the homepage log-in screen. Graphical banners were included to catch the eye with key marketing messages and the latest News stories listed company activities
Initial concepts were mocked up in PowerPoint and Photoshop to quickly provide the key stakeholders a working website prototype. In collaboration with Web Developer Graeme Leighfield the designs were enhanced and coded to create the website available today. www.infinitegroup.co.uk
The marketing support CleverTinman provides to hobsons|choice initially focused on the design of a new website. The site is a showcase of the high quality kitchen, bathroom and interior design and installation the company provide.
Working collaboratively with the Company MD Richard Carter, a clear site structure was established before template layouts and respective content were created. The user experience was of paramount importance to enable visitors to quickly find the information they desired. The final site was coded by Like Digital Media and launched in December 2011. www.hobsonschoice.uk.com